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Conscious Capitalism: Elevate Your Business

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Wondering what it might mean to build better relationships with the people around you—your team, customers, and stakeholders? Apply the Conscious Capitalism way of thinking about business that elevates humanity through four fundamental principles – higher purpose, stakeholder orientation, conscious leadership, and conscious culture. Abandon your assumptions and work on features that people want. Adopt your customer’s perspective and create less rework. Discover new opportunities for innovation by seeing problems through your customers’ lens. Use your deeper understanding to focus on customer needs.

Join us for TechNest as Kevin Baker, a User Experience (UX) professional from Improving, a Plano based IT services firm, provides an overview of Conscious Capitalism and introduces stakeholder and empathy mapping with hands-on activities. Empathy mapping is a powerful collaborative tool for discovering insights about customers. Walk away with the tools needed to build empathy maps, guide others with creating empathy maps, and apply the newfound understandings to solve problems that matter to the customer. The key to building better relationships with the people around you lives in empathy.

http://www.improving.com

Thank you to our sponsors at Whitley Penn!
www.whitleypenn.com

Bio
Kevin Baker is a User Experience (UX) professional with 14 years of experience crafting attractive and unique solutions. A native of Austin and a graduate of the Art Institute of Dallas, he now resides in Little Elm with his wife and two young children.

Kevin has worked at Improving, a Plano based IT services firm, for six years and is currently Director of Consulting, User Experience Practice. The human-centered design remains a major focus of his work with the ultimate desire of helping others achieve their goals. Kevin is also passionate about Conscious Capitalism, an international movement to elevate humanity through business, of which Improving also serves as a corporate sponsor. He strives to fulfill the four tenents of the movement daily; higher purpose, stakeholder orientation, conscious leadership, and conscious culture.